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THE FOUNDER’S MESSAGE
AL HAJ MOULVI RAYAZUDDIN AHMED (Tamgha e Imtiaz)Al Haj Moulvi Rayazuddin Ahmed (T.I), a direct descendant of Hazrat Sheikh Saleem Uddin Chishty, was born in 1906 in the city of Taj Mahal, the city of intellectuals and poets. His early upbringing through parents and education instilled in him love for education inspite of being enslaved in government service.
Chancellor’s Message
Education has been unanimously regarded as the key factor in the development of personality of an individual, as well as that of a society and a nation. Any efforts put in education consequently lead to formidable behavioral changes. The first gift given to humanity by its creator, when first human being was created, was knowledge. Similarly Islamic religion tradition began with the command from the creator to read, contemplate and produce knowledge in order to serve the humanity.
Vice Chancellor's Message
This year is very special, has brought happiness and encouragement among all in the University as the President of Pakistan has conferred Tamgha-e-Imtiaz to Al-Haj Moulvi Reyazuddin Ahmed in recognition of his hard and sincere efforts for the cause of education and especially for female population.
The history of development, across the globe, amply, demonstrates that education is the key condition for economic, social and political development. The human and social development in developing countries, establishes a direct relationship between female education.
Programs Offered
| Course Name | Duration |
|---|---|
| BS | 4 Years |
| ADP | 2 Years |
| MS/ M.Phil |
SCHEME OF STUDIES FOR BS (FOUR YEAR)
Semester-I
| Course Title | Course Code | Credit Hours |
|---|---|---|
| Ecology | NSC(G)X01X | 3 |
| Functional English | FNE(G) X02X | 3 |
| Statistics | QTR(G) X01X | 3 |
| Introduction to Media Studies | MCO1011 | 3 |
| Interdisciplinary (International Relations) | SOC(G) X01X | 3 |
| TOTAL | 15 |
Semester-II
| Course Title | Course Code | Credit Hours |
|---|---|---|
| Islamic Studies | ISL(G) X01X | 3 |
| Expository Writing | EXR(G) X01X | 3 |
| Introduction to Communication Technology | ICT(G) X01X | 3 |
| Major-2 (News Writing, Reporting, and Editing) | MCO1024 | 3 |
| Interdisciplinary (Psychology) | PSY-1022 | 3 |
| TOTAL | 15 |
Semester-III
| Course Title | Course Code | Credit Hours |
|---|---|---|
| Entrepreneurship | ENT(G) X01X | 2 |
| Civics and Community Engagement | CCE(G) X01X | 2 |
| Creative Arts | AHM(G) X01X | 2 |
| Major-3 (Broadcast Journalism) | MCO2031 | 3 |
| Mass Media and Society | MCO1022 | 3 |
| Interdisciplinary (New Media Technique and Design) | MCO-2037 | 3 |
| TOTAL | 15 |
Semester-IV
| Course Title | Course Code | Credit Hours |
|---|---|---|
| Human Rights | SOC(G) X01X | 2 |
| Ideology and Constitution of Pakistan | ICP(G) X01X | 2 |
| Islamic Studies/Ethics | ISL(G) X01X | 2 |
| Introduction to Digital Media | MCO2046 | 3 |
| Introduction to Advertising and Public Relations | MCO2048 | 3 |
| Interdisciplinary (Education) | SOC(G) X01X | 3 |
| TOTAL | 15 |
Semester-V
| Course Title | Course Code | Credit Hours |
|---|---|---|
| Communication and Presentation Skills | MCO3113 | 3 |
| Online Journalism | MCO3105 | 3 |
| Media Laws and Ethics | MCO3109 | 3 |
| Communication Theories | MCO3101 | 3 |
| Contemporary World Media | MCO3107 | 3 |
| TOTAL | 15 |
Semester-VI
| Course Title | Course Code | Credit Hours |
|---|---|---|
| Opinion Writing | MCO3122 | 3 |
| Foundation of Behavior Research I | MCO3132 | 3 |
| Media Seminar | MCO3134 | 3 |
| Magazine and Newspaper Production | MCO3138 | 3 |
| Fundamental of Digital Media Marketing | MCO3124 | 3 |
| TOTAL | 15 |
| Course Category | Number of Courses | Credit Hours |
|---|---|---|
| General Education | 12 | 30 |
| Major Courses | 26 | 78 |
| Interdisciplinary | 4 | 12 |
| Internship | 1 | 3 |
| Capstone Project | 1 | 3 |
| Total | 44 | 126 |
ADP 2-YEAR LAYOUT (SEMESTER WISE)
Semester I
| Course Title | Course Code | Credit Hours |
|---|---|---|
| Ecology | NSC(G)X01X | 3 |
| Functional English | FNE(G) X02X | 3 |
| Statistics | QTR(G) X01X | 3 |
| Introduction to Media Studies | MCO1011 | 3 |
| Interdisciplinary (International Relations) | SOC(G) X01X | 3 |
| Total | 15 |
Semester II
| Course Title | Course Code | Credit Hours |
|---|---|---|
| Islamic Studies | ISL(G) X01X | 3 |
| Expository Writing | EXR(G) X01X | 3 |
| Introduction to Communication Technology | ICT(G) X01X | 3 |
| Major-2 (News Writing, Reporting, and Editing) | MCO1024 | 3 |
| Interdisciplinary (Psychology) | SOC(G) X01X | 3 |
| Total | 15 |
Semester III
| Course Title | Course Code | Credit Hours |
|---|---|---|
| Entrepreneurship | ENT(G) X01X | 2 |
| Civics and Community Engagement | CCE(G) X01X | 2 |
| Creative Arts | AHM(G) X01X | 2 |
| Major-3 (Broadcast Journalism) | MCO2031 | 3 |
| Mass Media and Society | MCO1022 | 3 |
| Interdisciplinary (New Media Technique and Design) | MCO-2037 | 3 |
| Total | 15 |
Semester IV
| Course Title | Course Code | Credit Hours |
|---|---|---|
| Human Rights | SOC(G) X01X | 2 |
| Ideology and Constitution of Pakistan | ICP(G) X01X | 2 |
| Islamic Studies/Ethics | ISL(G) X01X | 2 |
| Introduction to Digital Media | MCO2046 | 3 |
| Introduction to Advertising and Public Relations | MCO2048 | 3 |
| Interdisciplinary (Education) | SOC(G) X01X | 3 |
| Total | 15 |
ADP 2-Year Course Categories:
- General Education: 12 courses / 30 credit hours
- Major Courses: 6 courses / 18 credit hours
- Interdisciplinary: 4 courses / 12 credit hours
- Total: 22 courses / 60 credit hours
Degree Requirement:
- Total Credit Hours: 60 (can extend to 72 with optional internship)
- Degree Requirement: 60-72 credit hours
MS/MPHIL Program Objective
- To inculcate ability in students to serve as researcher in different media organizations
- To enable students to supervise research projects of BS/ MA
- To enable students to serve as a competent teaching faculty
- To enable students to become better professionals
| Semester | Course Title | Course Code | Credit Hours |
|---|---|---|---|
| Semester I | Research Methodology I | MCO-5011 | 3 |
| Approaches to Mass Communication Studies | MCO-5021 | 3 | |
| Mass Media and Society | MCO-5031 | 3 | |
| Total | 9 | ||
| Semester II | Research Methodology II | MCO-5042 | 3 |
| International Communication | MCO-5052 | 3 | |
| Pakistani Media and Mass Media Issues in Pakistan | MCO-5062 | 3 | |
| Total | 9 | ||
| Semester III | Advanced Development Communication | MCO-5061 | 3 |
| Women and Media | MCO-5071 | 3 | |
| Total | 6 | ||
| Semester IV | Comparative World Media | MCO-5082 | 3 |
| History of Mass Media Research | MCO-5072 | 3 | |
| Total | 6 | ||
| Semester IV (Thesis-Based) | |||
| Total Credit Hours | 24+6 | ||
| Duration | Minimum 2 years | ||
| Semesters Duration | 16-18 weeks per semester | ||
| Semesters | 4 | ||
| Course Load per Semester | 15-18 credit hours | ||
| Number of Courses per Semester | 3-4 |